The new office of Prudential Insurance sits at the core of Kai Tak Development – the new Airside commercial building. Being the central point of Kai Tak, Kowloon City, Kwun Tong or being the centre point of Kowloon, the client would like to put up a feature wall which presented encapsulates the visionary aspirations of Prudential insurance professionals. The designer team from Richards Basmajian decided to put on a map of the area, giving the tone of vision and showcasing the unwavering commitment of the client to growth and expansion, as well as their dedicated focus on customer satisfaction and retention. The team’s affiliation is a testament to their unity and embodies a remarkable sense of ambition and relentless pursuit of innovation in fulfilling their resolute mission.